SRK and YRF's hit musical Jodi

YRF has limited the promotion of Rab Ne Bana Di Jodi to Shah Rukh Khan and the music which is doing pretty well. And it makes complete sense too going by their hit history. SRK and Yash Raj make a super hit musical Jodi.

Salim of Salim-Suleiman, the composers of most YRF films including Rab Ne… thinks the simplicity of the songs have made it a big hit. "SRK's image in the film is very simple and he hums these songs to himself. Haule Haule is so easy to hum, it has a melodious tune and people have liked SRK's simple, common man character in the song and the film. We never expected such simple music to do so well. We followed the brief that was given to us and fortunately it has worked,” he says.

Both Haule Haule and their previous huge hit Chak De have been rendered brilliantly by Sukhwinder Singh. So is he their lucky mascot? Salim says, "Sukhwinder is one of my favourite singers and he just fits into any song. Haule Haule was much easier to compose than Chak De which was a real task. I am happy that both the songs have done well."

We track down the winning combination of SRK and YRF chartbusters over the years:

Tujhe Dekha Toh Yeh Jaana Sanam: Movies come and go but 1996 release DDLJ is still running in theatres. We still like all the songs, whether it is Ruk Ja Oh Dil Deewane or Mere Khwabon mein jo aaye or Najaane mere but the signature tune has achieved cult status and is one of most loved romantic songs of all times. It is a love anthem par excellence which made Raj every girl's dream guy.

Dil Toh Pagal Hai: Every person in love identified with this song because it expressed the very feelings they were going through. In fact all the songs, be it Le gayi or Chak Dhum or Are ye kya hua captured the soul of being in love and made everyone want to fall in or celebrate love. No wonder the album was a huge success.

Jaadoo Teri Nazar: Every guy wanted to sing this song for his Kkiran. It made the letter 'K' popular and SRK even made an obsessive lover look good in Darr, so much so that he stole the show from hero Sunny Deol and we cried when he died. Tu mere saamne also struck some chords but was not as magical.

Tere Liye: A perfect classical love song sung in Lata ji's sweet voice for Veer and Zaara's enduring love. You wouldn't expect such a slow song to be such a huge hit, but it is a simple love song and everyone love simple, enduring love stories. The other song, Do pal ki doori became the anthem for lovers in long distance relationships.

Humko Humise Churalo: SRK was the Messiah of love in Mohabbatein, encouraging people to fight for their love because it is all worth it in the end. People who had lost their sweethearts identified with his undying love for his lady and he filled their hearts with hope and faith. The other songs like Pairo mein Bandhan and Ankhen Khuli were melodious enough but didn't touch the soul like Humko Humise did.

Chak De India: This is probably the only non-romantic song on the list. But SRK's charisma, the inspiring lyrics, Sukhwinder's powerful voice and the slick video featuring SRK as the wise and determined hockey coach made the song a national sports anthem.

Haule Haule: Bespectacled SRK looks adorable as he jumps onto carts and scooters and gives us hope that haule haule pyaar ho jayega pyaar and we needn't get stressed! There is a lot of melody in the song and the lyrics are uplifting, telling us not to worry and be patient because love will triumph in the end. So simple, so sweet and easy to hum. Another soul stirrer from Rab ne Bana di Jodi is the soothing Tujh mein rab Dikhta hai. People are also grooving to Phir Milenge and Dance pe Chance which are soaring the music charts.